Let’s build a brand that embodies your essence.

Your brand is more than just a logo; it is the essence of your unique and professional expertise, your zone of genius, your values, and your vision.

By crafting a brand that authentically represents your brilliance, you become an opportunity magnet. Why compete with the noise, when you can simply cut through it by being brilliantly YOU?

THIS IS THE POWER OF BRANDING.

WORK WITH ME

HEY AMBITIOUS LEADER,

Get ready to build a brilliant brand, anchor into a joy-filled mindset and launch the business of your dreams.

With the support and guidance you crave, preventing you from feeling overwhelmed by the details before you even begin!

Any of these sound familiar?

  • You’re short on time with a filled-to-the-brim schedule. And the time you do have off is for family, adventure, and rest.

  • You’ve caught yourself over-brandalyzing your messaging, your target market, and tagline, and feel super *blah about your current logo and website.

  • You have a BIG vision for your business and the impact it will have on the world. You’re ready to take action, but you crave support to help get you there.

Building your brilliant brand gets to be fun.

NOW PICTURE THIS …


*YOUR THING* DEFINED & ARTICULATED

You know, that thing. Your special sauce. Why people love you. The thing that not only lights you up, but distinguishes you from every other business owner in the wild. Right now, this might be foggy to you, but trust me, the brand process pulls it out so we can name it and you can claim it!


With copy-and-paste messaging that embodies your brand heart, and attracts dreamy clients, and repels the rest.

CLEAR & COMPELLING MESSAGING


BEAUTIFUL VISUALS YOU CAN’T WAIT TO SHOW OFF

Feeling like a kid on Christmas morning looking at all the pretty visuals that make you look like a badass boss - and represent your brand perfectly!


By the way, I’m Alicia!

BRAND STRATEGIST + MINDSET COACH

The quirky CEO and visionary behind With Joy Brand Co.

My fave people are often a little quirky, too. Down to earth, ambitious dreamers and achievers.

My big passion is helping you build a brand from the inside out. Brands centered in your story and your zone of genius. You know, the juicy work that lights you up inside. and causes you to do a giddy little dance just thinking about doing this work every damn day.

When we build your brand, we center it in THIS ENERGY. Your passion.

Because…. excitement is contagious energy. And when we show up and live in this abundant, attractive energy and focus on connecting with humans heart to heart, sales aren’t a problem. They are a side effect.

Branding Services

PACKAGE OPTIONS

Let’s be honest. You’re here because you want to stand out and become the go-to person in your arena. Yes? Well, then, let’s get to work!



01

VIP Brand Day

Perfect for the leader who has a solid vision of their business and is craving support pulling it all together with an authentic brand and a beautiful, clean visual identity. Let’s get it off your to-do list and DONE in a day!

Tell me more about VIP Days!


02

Your Brilliant Brand

For the leader who’s starting from scratch or biz owner looking for a comprehensive uplevel. We will take a deep dive into your biz, map out your services, clarify your niche, craft your copy-and-paste messaging, and build aligned visuals. A blend of mindset coaching, strategy, and done-for-you branding services.

Book a discovery call to learn more!

Wondering which option is best? Book a call and we can chat through the details!

Investment for services begins at $2,000

 Love from past clients

“I can’t imagine my company without this. ”

I feel SO much more clear, focused, and sure of the root and core of my company. It has a personality, lives, and breathes all because of the energy and intention you helped me pour into it. You won’t regret it. You won’t regret the care, creativity, and life she’ll help you breathe into your business and brand.

-Brandi Spurling, Sage Culture Co.

“I can’t recommend her
enough – she is a natural
coach and motivator!”

Alicia’s strategic vision and support has been invaluable as I developed and launched my first online course. I came to her with an idea on a piece of paper and she helped me brainstorm a name, develop brand messaging, break out course modules, and a game plan to create it, launch it, market it, and actually share it with the world.

-Teah Hopper, Teah Hopper Consulting

“I am so grateful to have
crossed paths with Alicia.”

She is able to break the overwhelming process of starting your own business, into very digestible pieces. I have experienced many unexpected fears arise throughout this process and Alicia’s intuition coupled with graceful and direct communication has been invaluable in supporting me to move thru the inner obstacles.

-Julie Schanno, Birthing Light

The Branding Process Includes…

A BEAUTIFUL BRAND. A SIMPLIFIED BUSINESS.

  • Brand DiscoveryBuild a strong foundation for growth and a compass for strategy. We will clarify your vision, mission, and values. Passion is contagious, so we start with the FUN stuff. You know, the stuff that makes you LIGHT UP!

  • Target Market – Get out of the Niche Drama. Let’s define your ideal target market, your customer’s pain points, and how your business can best serve your market. This sets us up for true connection. And connection is a pre-requisite for sales!

  • Unique Value Proposition – Find confidence in knowing exactly what uniqueness you bring to this world. An ice cream shop doesn’t just sell ice cream. They sell delight and happiness with sprinkles and a cherry on top. Let’s clarify EXACTLY what you are selling and craft your magnetic messaging.

  • Visual IdentityWe will build out your full visual brand identity including a moodboard, color palette, font selection, custom logo, sub-logos, and style guide. Walk away equipped to visually represent your brand consistently and beautifully.

​​​​​When most people think of branding, they think of logos, colors, you know… aesthetics. (Don’t get me wrong, I’m passionate about those visual elements too)! But a new logo won’t solve the slump in your business or your positioning problem. It’ll just hide it for a short while. 

When you and I work together, you can expect conversations to go deep. Not just about your goals or “business plans” but your values.

The very core of who you are as a brand, a person, and who you want to be when you step out on the stage (digitally or in person). 

Here’s what else you can expect when you work with me:

  1. Honest Conversations: To guide you to go deeper and gain clarity on your values and purpose

  2. A Holistic Approach: To connect your passion and purpose authentically so your brand is aligned

  3. Support: To coach you, hold your hand, and give you tough love so you can reach that deep well of joy inside of you

A BRANDING PROCESS THAT GOES DEEPER

The Process


 Frequently Asked Questions

  • Depending on the service you choose, the brand process can take anywhere from 3-6 weeks. And up to 3-6 months if you decide to upgrade to coaching and more depth + intimacy of support.

  • If you have a vision for starting a business, and you’re ready to take a brave next step, you are likely ready for branding! If you desire support and don’t want to do it ALONE, I’m your gal.

  • I infuse coaching into the brand process for this EXACT reason. Both are important and they are closely intertwined. A beautiful brand doesn’t work if the mindset isn’t aligned.

  • Easter Egg fact! I HATE when I can still smell the dishwasher detergent on freshly cleaned dishes. They should smell clean! Not like SOAP! I finally found Puracy and hit SUBSCRIBE on AMAZON so we never have to smell dish detergent when we drink water from clean glasses again.

  • Yep! In this day in age you absolutely can. The value of working with a brand strategist and mindset coach is not in the LOGO. It’s in the coaching, the support, and the accountability to build the brand foundation that will impact you for years to come. The beautiful branding is a bonus.

  • Sure do! But branding is required before we do your site.

UNDEFINED BRANDS ARE LOST IN THE WILD

Clear, compelling brands cut through the noise by being brilliantly you.