ALIGN YOUR BRAND with the POWERHOUSE you’ve become and the QUALITY OF WORK YOU DELIVER.
TIME TO EXPAND
Going through a messy, chaotic pivot?
AN 8 WEEK COACHING + STRATEGY INTENSIVE
Designed for visionary entrepreneurs ready to step out of chaos and into deep business alignment. It's time for your brand to catch up with your evolution.
Sound familiar?
Your services are solid and selling, but articulating their intangible value feels like throwing mud at a brick wall, leaving you spinning on messaging that fails to concisely communicate your worth and your intangible, nuanced services.
Your brand is built highly around referrals, yet it lacks a magnetic pull beyond your current network. And you're running into some poor-fit clients you would rather repel before they even knock on your door.
You're mid-messy-pivot and love the new direction and aligned services, but struggling to cohesively tie everything back together to relaunch the website, marketing, and all the things.
An Aligned Brand Foundation
Bye-bye, 2am doubt spirals. Stand confidently in your clear, focused brand. Feel grounded and confident, letting go of constant second-guessing.
Precision Positioning.
No more blending into the sea of sameness. And no more stumbling over words at how to articulate your out-of-the-box, intangible service. Hello, standing out effortlessly and resonating deeply.
Comprehensive Messaging Toolkit.
Update your digital presence with ease with 6+ months of copy-paste website and marketing content. Connect deeply with your audience and reclaim your time - your powerful messaging works even when you're offline.
now picture this…
THE PROCESS: PHASE 1
from AUDIT to ALIGNMENT
Our journey begins with a comprehensive audit of your current business and brand through four strategic calls:
Clarify your north star. When was the last time you let yourself dream big? Without worrying about the HOW. We'll define your 5-10-year EXPANSIVE vision and core values, setting the foundation for every other piece of your brand. Clarity here is key for everything else.
Strategy Call 1: Vision + Values
Strategy Call 2: Story & Strength
Uncover your unique brilliance. Time for some honest reflection: what truly lights you up? We'll explore your passions, credentials, and zones of genius to craft a compelling brand narrative and bio. Say goodbye to work you despise and hello to your true alignment.
Banish niche-drama for good. We'll go beyond surface-level demographics to unearth the root desires and needs of your ideal clients. Learn to speak directly to their hearts with value-driven attraction marketing that resonates deeply.
Strategy Call 3: Target Market
Strategy Call 4: Offering Suite
It’s time to reorganize your messy service closet. From naming to pricing to funnel alignment, we'll help you craft a defined service suite that's primed for joyful, simple scaling. And with offerings that excite you and deeply support your clients. PLUS: let’s define the actual problem you solve in each offering.
With this deep understanding of your current business landscape, our team will help you craft your brand PERSONALITY, define the exact PROBLEM you solve in each service offering, and your unique POSITION in the marketplace.
time to ALIGN + DEFINE
THE PROCESS: PHASE 2
Brand Strategy Delivery:
You'll receive a comprehensive 20+page brand strategy document, outlining your new positioning, tone of voice, and beyond.
Launch Roadmap Toolkit:
A roadmap to launch or re-launch. This actionable guide includes content ideas, a network analysis sheet, email templates, and launch strategies, to help you confidently get into action and attract aligned clients.
Messaging Library:
Receive a complete set of copy-paste messaging for your website, social media, and marketing materials. This includes service descriptions and sales language.
Because sometimes more is better
BONUSES
TAPPING SESSIONS:
Throughout the process, we'll use EFT tapping to clear limiting beliefs and unblock any stuck energy, ensuring your mindset aligns with your evolving brand.
VOXER SUPPORT:
Between our strategy calls, you'll have access to ongoing support through Voxer, a walkie-talkie style app. This allows for real-time integration of our work and provides you with coaching throughout the week.
30-DAYS FOLLOW UP SUPPORT
We don’t leave you hanging after we deliver the Brand CoRE. Follow up support ensures you're never stuck or alone in implementing your brand strategy, allowing for smooth integration of new concepts and immediate troubleshooting as you align your brand.
“Omg, I am obsessed. This is just so good.”
I am just so incredibly happy and I cannot wait to dive in and put all these wonderful tools to use. I went into this process knowing that it would be good, but I had no idea I would also come out with a title that gives me confidence, a tagline and a mission that gets me excited to wake up to every day.
- Kelly Whiteman-Snipes
COPPERTOP CREATIVE
The Brand CoRE is your ticket out of brand limbo and into brand brilliance.
By the way, I’m Alicia!
BRAND STRATEGIST + MINDSET COACH
The quirky CEO and visionary behind With Joy Brand Co.
My fave people are often a little quirky, too. Down to earth, ambitious dreamers and achievers.
My big passion is helping you build a brand from the inside out. Brands centered in your story and your zone of genius. You know, the juicy work that lights you up inside. and causes you to do a giddy little dance just thinking about doing this work every damn day.
When we build your brand, we center it in THIS ENERGY. Your passion.
Because…. excitement is contagious energy. And when we show up and live in this abundant, attractive energy and focus on connecting with humans heart to heart, sales aren’t a problem. They are a side effect.
Love from past clients
“I can’t imagine my company without this. ”
I feel SO much more clear, focused, and sure of the root and core of my company. It has a personality, lives, and breathes all because of the energy and intention you helped me pour into it. You won’t regret it. You won’t regret the care, creativity, and life she’ll help you breathe into your business and brand.
-Brandi Spurling, Sage Culture Co.
“I can’t recommend her
enough – she is a natural
coach and motivator!”
Alicia’s strategic vision and support has been invaluable as I developed and launched my first online course. I came to her with an idea on a piece of paper and she helped me brainstorm a name, develop brand messaging, break out course modules, and a game plan to create it, launch it, market it, and actually share it with the world.
-Teah Hopper, Teah Hopper Consulting
“I am so grateful to have
crossed paths with Alicia.”
She is able to break the overwhelming process of starting your own business, into very digestible pieces. I have experienced many unexpected fears arise throughout this process and Alicia’s intuition coupled with graceful and direct communication has been invaluable in supporting me to move thru the inner obstacles.
-Julie Schanno, Birthing Light
UNDEFINED BRANDS ARE LOST IN THE WILD
Clear, compelling brands cut through the noise by being brilliantly you.
Bridge the gap from your audience’s lukewarm interest to a red-hot HELL YES, sign me up.